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Hello from O-To-Go! Back in the seventies, I co-managed a small organic co-op we named Briarpatch Market, in Menlo Park, California. One of our members was a young hippie girl (we were all so young back then) with a sassy mouth and a purple streak in her hair, who liked to come in and run the cash register as her member obligation. We lost contact with each other for awhile as she went on to create several successful restaurants in Silicon Valley, pioneered the use of organic food, got famous, wrote cookbooks, and did TV shows. Meanwhile, I founded and managed in several alternative businesses selling organic seeds, organic food, organic flowers, solar energy, alternative health, and British tools for organic farmers and serious gardeners. You may know that last one with my name on it: Smith & Hawken. In This Issue Jesse's Recipes We've developed a program to make it possible for you as our customer to receive an initial 15% discount on your first order by registering for an Organic To Go Club card. This card will also make it possible for you to: FAQs - Answers About Our Food From our website: OrganicToGo.com
Q: Do natural and organic foods taste better? Organic To Go holds as a core belief that healthy plants and animals, raised with care and integrity, provide the finest tasting, most flavorful, and nutritious food available. Eating a fresh tomato off the vine, in the backyard garden of an accomplished gardener, says it all. The nation’s top chefs, starting with Alice Waters and the famed Chez Panisse Restaurant in Berkeley, created a taste revolution by using only the freshest, healthiest, natural and organic produce and meats available. Organic To Go is expanding the taste revolution by providing the convenience of prepared meals that can be quickly and easily picked up, or delivered to your home and office.
Q: What are your decision making standards, and why isn’t everything organic? 1. Delicious: We've spent a great deal of time simply tasting for ourselves... no experts, no science, no focus groups... just us tasting, eating, sipping, drinking, agreeing, disagreeing, hemming, and hawing. We tasted organic and non-organic; we tasted from organic farms, sustainable farms, farmers markets, small farms, large farms and gigantic farms. We tasted coffees and chose Seattle's Best organic coffees as the best tasting. We tasted Salmon, and chose Wild Salmon as the best tasting. We tasted meats and chose Niman natural meats as the best tasting. Our informal mantra is "delicious first". Suggest something more delicious than what we're providing you now, and if we agree and put it on the menu, we'll give you a $100 gift certificate. 2. Convenient: You just picked up the kids, hungry and cranky. They want something to eat, and they want it now. Let's see, what do you have at home that they'll love eating and you can get on the table hot and fast? Oops, not much. Call us. As a member, with your credit card on file, simply give us your first name and last 4 digits of your phone number, and your order, and it'll be waiting for you less than 15 minutes later. Drive up to the front of our store and we'll walk it out and put it in the trunk. Off you go, problem solved. Pop it in the oven or micro. Done. Or, if you simply want to have a great meal and don't have the time to prepare it, it's even simpler. Call us, and we'll bring it over to you in nothing flat. Second informal mantra: "quick and easy, quick and easy, quick and easy..." 3. Organic whenever possible: During our extensive tasting, we found that in most cases, but not in every case, the organic choice tasted much better. We also observed that as organic farming has expanded, prices are becoming less prohibitive. Only then did we decide to put "organic" in our name. Sometimes the organic choice is not available, or is outrageously expensive, or doesn't taste very good. But usually, you'll find that organic food is what we are offering because it is the best tasting, and it's also better for you and the earth. Q: What does “natural” mean? The term “natural” means different things to different people. There are no agreed upon standards or inspections that govern the term. For Organic To Go, our “natural” food and meat is minimally processed and free of irradiation, artificial additives, and ingredients that do not occur naturally in food such as artificial colors, flavors, sweeteners, synthetic preservatives, hydrogenated oils, stabilizers, emulsifiers, growth hormones, and antibiotics. Certified Organic food is produced without synthetic fertilizers, pesticides, irradiation, or genetic engineering, and is grown within a system of organic farming that recycles resources, promotes biodiversity, and encourages a healthy environment. The Department of Agriculture (USDA) inspects and certifies that food labeled “organic” meets its requirements for use of the term. Organic family farmers use good soil management and biological practices to control pests, weeds, and plant disease. They build healthy soil, use “good insects” such as ladybugs to control “bad insects”, and control weeds through cultivation and mechanical methods, rather than apply toxic chemical pesticides, herbicides, and fungicides. Compost is used to build fertile soil and nutritious plants, rather than petroleum-based and sewage sludge-based fertilizers. Healthy soil builds healthy plants that resist disease, which in turn builds healthy bodies. Organically-raised livestock must have access to the outdoors, be raised organically from birth, and be given no antibiotics, no growth hormones, and no animal products.100% organic pastures and feed are required.
Q: What is "sustainable" agriculture? Is Organic Food More Nutritious? Those of who've been eating organic food for years from our gardens and natural food stores have always assumed food grown organically from good soil would taste better, and that better tasting food was also higher in nutrition. Now that the top chefs around the country spend so much time seeking out organic produce for the flavor it gives their dishes, what about nutrition? Is it healthier to eat organic?
Research published in 2001 showed that the current fruit and vegetables in the USA have about half the vitamin content of their counterparts in 1963. This study was based on comparing published US Department of Agriculture (USDA) figures.1
A scientific study published in the Journal of Applied Nutrition in 1993 clearly showed that organic food is more nutritious than conventional food. Organically and conventionally grown apples, potatoes, pears, wheat, and sweet corn were purchased in the western suburbs of Chicago, over two years, and analysed for mineral content. The organically grown food averaged 63% higher in calcium, 73% higher in iron, 118% higher in magnesium, 178% higher in molybdenum, 91% higher in phosphorus, 125% higher in potassium and 60% higher in zinc. The organic food averaged 29% lower in mercury than the conventionally raised food.2
A peer reviewed scientific article published in the February 2003 edition of the Journal of Agricultural and Food Chemistry stated that organically grown corn, strawberries and marionberries have significantly higher levels of cancer fighting antioxidants than conventionally grown foods. Some of these compounds, such as Flavonoids, are phenolic compounds that have potent antioxidant activities. Many are produced in plants in response to environmental stresses, such as insects or competing plants. They are protective compounds that act as a plant's natural defense and also have protective properties in human and animal health.
The research suggested that pesticides and herbicides disrupt the production of these protective compounds. Good soil nutrition appears to increase the levels of these natural compounds that have anti-cancer, immune boosting and anti-aging properties.3
Another peer reviewed scientific study, published in European Journal of Nutrition, showed a higher level of a protective phytonutrient in organic food. Dr John Paterson and a team from the University of Strathclyde, UK, found that organic vegetable soups contain almost six times as much salicylic acid as non-organic vegetable soups. Salicylic acid is produced naturally in plants as a protective compound against stress and disease. It is responsible for the anti-inflammatory action of aspirin, and helps combat hardening of the arteries and bowel cancer.
The average level of salicylic acid in 11 brands of organic vegetable soup, on sale in Britain, was 117 nanograms per gram, compared with 20 ng/g in 24 types of non-organic soups. The highest concentration of salicylic acid, 1040 ng/g, was found in an organic carrot and coriander soup, while it was not detectable in four conventional soup brands.4
Two comprehensive studies have been published that compared the differences between organic and conventional foods. Both studies analyzed around 40 previously published studies, each independently of the other. One study was conducted in the UK by Shane Heaton for the Soil Society and the other in the USA by Virginia Worthington as peer reviewed university graduate thesis. Both studies came up with similar conclusions showing that there is overwhelming evidence that organic food is more nutritious than conventional food. One of the authors stated: ‘On average our research found higher vitamin C, higher mineral levels and higher phytonutrients – plant compounds which can be effective against cancer. There's also less water in organic vegetables so pound for pound you get more carrot for your carrot.' 5, 6 1 Faloon W. (2001) Vegetables Without Vitamins, Life Extension Magazine, Florida March 2001 4 Paterson, J (2002) European Journal of Nutrition (vol. 40, p 289) 5 Heaton, S (2001), Organic Farming, Food Quality and Human Health, Soil Association, Bristol House, 40-56 Victoria Street, Bristol, BS1 6BY, United Kingdom Fruits, Vegetables, and Grains' THE JOURNAL OF ALTERNATIVE AND COMPLEMENTARY MEDICINE Volume 7, Number 2, 2001, pp. 161–173
The O-Mama Report
Wendy Tennenberg, Tamara Phillips, Inge Juntzer, Barbara Emmitt, Jim Schietel, Alex McKnight, Prem Thudia, Randy Wans, Tracy Warner, Jesse Cool, Dave Smith. Jason Brown |
We don't need a calendar to alert us when autumn arrives with cold mornings and fallen leaves crunching beneath our feet. Inside, my bare feet are now covered with socks, and the closed windows get steamy as the cold outdoors collides with the warmth from my kitchen. At the farmers market, the availability of fresh produce has dwindled. In your own garden, you might be lucky enough to find remnants of summer crops, perhaps a few tomatoes still clinging to a vine or a handful of raspberries. This is the time when fall crops hit their prime in color, taste, and texture. Squash, pumpkins, cabbage, tangerines, apples, pomegranates, and persimmons are treasured. When we sit down for a meal, our senses excite us first... enticing aromas, appealing appearance, delicious tastes, enticing us to reach for another helping. Organic To Go is an extension of the farms and ranches that produce our organic and natural ingredients, creating simple, delicious food that is cared for from beginning to end to awaken your senses, feed your soul, and nourish your body. Fresh, wholesome ingredients don't require a lot of fussing over... the beauty and enticement happens naturally and comes from the food itself. We've taken the time to find the very best tasting meat, fish, poultry, produce, wine, coffee, and baked goods. We tasted and asked questions about how they were created before we put them together, our way, for you. I know, you probably don't want to have to think too much about what you're eating, so stop in and taste a few samples. We're confident that what will linger, what will bring you back, is the flavor, the delicousness, the pure delight to your senses. Jesse Ziff Cool
Preheat oven to 350ºF. Oil a 2-quart baking dish.
~~ Jesse
Sandwich: West Coast Roasted Veggie Everybody makes mushroom sandwiches these days, but most of them are boring. So, we made sure to put lots of seasoning and grill those mushrooms to perfection. Talk that meat eater sitting next to you to close his eyes and take a bite. Then, watch your sandwich, it might be gone before you know it. Ingredients: Multi-grain Bread, Pepper/Onion Mix, Grilled Portabella Mushrooms, Smoked Mozzarella Cheese, Spinach, Chipotle Aioli. Price: $11.95 Go To OrderYour choice of our classic, rich and mouthwatering fresh baked quiche served with grilled seasonal vegetables* and our full size House Gourmet Salad. Price: $12.95 Go To OrderI like stuffing that is moist. Most are rarely cooked in a turkey these days for health reasons. Soft cooked onions, carrots, and greens add both flavor and moisture. Use a firm, close-textured wheat bread that will maintain shape when made into a stuffing. Because wheat breads are less processed, after adding each ingredient, mix as little as possible. This side dish can be prepared the day before and re-heated just before serving. This is a generous recipe, allowing for plenty of leftovers.
Pre-heat oven to 375ºF. Melt the butter in a large sauce pan over medium-low heat. Add the onions, celery, carrots and cook covered, stirring occasionally for about 10 minutes or until very soft. Cool slightly. In a large bowl, mix together the eggs, salt, pepper and paprika. Add the oregano, sage and parsley. Mix in the bread pieces. Pour the cooked vegetables over the bread mixture and toss lightly. Pour the vegetable stock on the stuffing to moisten. Use as much as it takes to thoroughly soak the bread and again, toss to just mix the ingredients together. Taste for salt and adjust seasoning. Bake for about 30-45 minutes or until the center puffs slightly. Serves 6 with leftovers. ~~ Jesse Balsamic salad dressings might vary slightly according to the age/quality of the balsamic vinegar in your pantry. For this recipe, when using a higher grade, tmore intense balsamic vinegar, cut the quantity slightly.
In a bowl, whisk the olive oil and vinegars. Add the mustard, sugar and garlic. Season with salt and pepper. ~~ Jesse
Full Circle Farm is a 140 acre certified organic produce farm located in Carnation along the banks of Griffin Creek and the Snoqualmie River. They cultivate over 75 varieties of fruits, vegetables and herbs ranging from bunched greens and baby vegetables to specialty herbs and flowers (edible and ornamental). You'll find their fresh produce at local farmers markets, in boxes they deliver weekly to their CSA (Community Supported Agriculture) members, and in our sandwiches and other meals here at Organic To Go. Inspired by Dr. Seuss, of course... a great way to get kids to eat greens.
Place spinach in a steamer basket above simmering water. Cover and steam for 2 minutes. Remove and drain off excess water. When the spinach is cool enough to handle, using your hands, squeeze out most of the liquid. Put the spinach, garlic, basil, and olive oil in a food processor or blender and puree. Add a small amount of water if needed. Meanwhile, toast the bread. Cut the slices in half and arrange 3 halves on each of 4 plates. Spoon one-fourth of the green eggs and ham onto each plate. Sprinkle with the green onions.
Organic Pioneer - Alan Chadwick Excerpting from the history of the garden: "Chadwick introduced a unique approach to gardening, which he called the ‘biodynamic/ French intensive’ method. Chadwick set to work on the stony soil with a vengeance, using only the Bulldog spade and fork that Smith & Hawken would one day make popular. By 1969 the brushy hillside had been transformed. 'From thin soil and poison oak had sprung an almost magical garden that ranged from hollyhocks and artemisias to exquisite vegetables and nectarines,' says Robert Howard. Students were taught how to 'double dig' beds to loosen the soil to a depth of two spade blades. The Garden’s carefully tended beds, enriched with compost, bone meal, leaf mold, and other amendments could produce up to four times the abundance of traditionally managed plots from the same space. "Beth Benjamin, a freshman in 1967, recalls, 'Alan was simply the most fascinating human being on campus for me. Soon nothing else seemed to come into focus but his garden. I was unhappy and doing poorly in my classes, but in the garden I vibrated with the colors and the smells and the stories Alan told us about the plants and his travels and the new skills I was learning. By April, I convinced my counselor that I wanted a leave of absence, and I could finally devote my full time to the world of plants. As an apprentice, I worked from dawn until dark and was filled with his dreams and our common task of binging the garden into reality, breaking new ground and tending what we had already planted. He had flaming temper tantrums, told tales, gave us dinner parties, fed us from his own bread and ham and cheese, threw dirt clods at us and laughed as he hid behind the compost piles. He taught us the joy of work, the discipline to persevere in order to make a dream come true even when we were hot and tired, and the deliciousness of resting and drinking tea after such monumental labors... I think of Alan almost every day still, 30 years later, and smile with the memories and with gratitude for all he gave me.' " Alan went on to establish garden projects in other areas of Northern California and in Virginia. John Jeavons adopted his methods to help the poor in third world countries become self-sufficient. And to import the sturdy Bulldog tools from England that Alan, John, and their apprentices required to establish gardens and small farms, I co-founded Smith & Hawken. |
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